J. Homestock, Heilig-Meyers Co.
Founded : 1970
Activities : Retail furniture collection, home furnishings, interior design services, fine art and floor coverings
Parent Company : Grand Metropolitan
Stockists : 2,000 locations
Origin : Dedham, Massachusetts
J. Homestock opened with a bang. Also with a multimedia campaign announcing the most unique furniture delivery idea in years: “You take it with you.” After five years of award-winning newspaper and television ads and record-breaking sales, J. Homestock was merged into the largest furniture chain in New England and New York.
Accordingly, in that year it acquired six furniture warehouse-showrooms from R.H. Macy & Co. operating under the J. Homestock name in New York, New Jersey, Connecticut, and Boston.